Track 4
This track teaches you how to understand startup finance, manage money wisely, and raise capital strategically. You will learn bootstrapping, investor readiness, pricing models, and how to communicate your startup’s value in a financially credible way.
← Back to HomeLearn the difference between fixed costs, variable costs, one-time costs, and ongoing operational expenses. Founders who understand cost structure make smarter decisions and avoid running out of money.
Mission: List all the basic expenses your idea would need for 3 months. Divide them into: must-have and optional.
Bootstrapping teaches you to build with minimal resources by focusing on revenue early, reducing waste, and staying lean. Cash flow is the heartbeat of your business — not profit, but how money moves.
Mission: Write a one-page “Cash Flow Checklist”: money coming in, money going out, and actions you can take to extend your runway by 30 days.
Pricing is not guessing — it is a strategy. Learn cost-based pricing, value-based pricing, and competitor-based pricing. Good pricing increases both growth and sustainability.
Mission: Choose one pricing method and set a simple starting price for your MVP. Test it with at least two real people.
Learn the difference between grants, bootstrapping, angel investors, venture capital, crowdfunding, and revenue-share models. Each has benefits and trade-offs.
Mission: Identify which type of funding fits your business right now and write one sentence: “I should pursue [X] because…”
Before raising money, you must clearly articulate your market, traction and growth strategy — in simple terms investors understand.
Mission: Write a 6-sentence pitch using: problem, solution, customer, traction, business model, ask.
Your financial forecast doesn’t need to be complex. Learn how to project revenue, costs and breakeven point for the next 6–12 months using simple assumptions.
Mission: Create a 3-month financial projection with: expected revenue, expected expenses, and profit margin. Use realistic numbers.